Does SEO Change in these Past Years?

by David John Senior Marketing ManagerAny ideas?Okay ill tell you. On an average single day term, people conduct approx 2.2 million searches. This search only on Google, we ain’t talking about any other search engines. Woof! That’s too much.SEO (search engine optimization) Yes! I know we all know this. But what in reality what SEO or SEO Service. Is it design, the content (content is king) or link building?For your knowledge- 75% of searchers start their searches from Google.Where the first five results appear on the search result get 67% of click or engagement.We’ve given these figures to make your understand-that search engine does matter.I won’t say it got changed. I’ll say it gets improvised as Google algorithm getting smarter & smarter day by day. In 2019 there is a massive change in search results due to back to back updates from Google. If it’s Google panda update or BERT…. Every update makes their impact on search queries and results and makes even tougher to rank on the website.How SEO improvised?Now, SEO is more than Copy & paste. Every marketer is relating me right now, I understand. Well, now SEO is all about efficiency and link-building. Content remains the priority as usual!All of you aware of Alexa or Google Home? No, we ain’t talking about Jarvis here. But kinda. There are 52% of voice searches happening through your phones such as google assistant or Apple Siri. This is the hint, that you need to change your marketing strategy and improvise them according to the trend, To stay in the marker or get an edge over from your competitors. Now, You need to strategies your content according to human behavior. Where you can do one more thing, and try to build content according to FAQs. Try to solve the query and give the answer in the best possible way through your posts. Rather than just telling them what to do or how SEO changes in 2020. Nobody really wants this anymore. Maintain the RelevancyThis would be a very basic point to cover, but it will lead to a great impact on your result. Due to recent updates maintaining relevancy between your website and content would be on your check-list. Whenever you are posting a third-party content or while putting an anchor on the keyword-it should be redirected to the relevant page. Which gives a positive signal to the crawler that the information they are providing is authentic. If you ain’t maintaining the relevancy- that will hit hard on you or maybe can kick your website ours from the search results. ConclusionIn the end, we’ve been saying that SEO is not changing but it's getting better & better day by day to deliver the best and authentic search result to your query. We’ve been sharing marketing-related news and updates daily. So, for more updates subscribe to us and never miss a single update.